SWAROVSKI SWAN LOGO REBRAND
At the heart of the rebrand is a refresh of Swarovski’s signature swan logo, which Engelbert explains has been reimagined through the filter of the Wonderlab, her imaginary crystal world.
Engelbert, explained in a statement: “The Wonderlab is where science and magic meet, where extra and elegance collide, it is a feeling of wonder that everyone should experience as we invite them into our new world at Swarovski.”